Good. Better. Broker.

What does it take to succeed in the mortgage industry? Brokers who are “All In” with United Wholesale Mortgage know better than anyone and want to share their knowledge with you in a new podcast called Good. Better. Broker., your go-to source for expert advice from the best in the industry.

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When People Think of Mortgages, They Should Think of You

When assessing your brand as a loan originator, ask yourself this question: When people think of mortgages, do they think of you? Listen to Episode #41 of Good. Better. Broker. as we talk with Andrew Cady, a former retail LO who brought an epic brand with him when he switched to wholesale.

In this episode of the Good. Better. Broker. podcast, you’ll learn how to build and maintain a brand that will keep you topofmind with borrowers and referral partners.

In this episode, we discuss ...

  • 1:26 – Andrew talks about his transition from retail to wholesale
  • 2:42 – Andrew describes what a brand means to him
  • 4:08 – How Andrew’s brand has evolved over the years
  • 5:07 – The importance of borrowers and real estate agents remembering you
  • 6:25 – Andrew’s advice for creating a brand
  • 7:25 – The three pillars of Andrew’s company and how they influence his brand
  • 10:33 – How Andrew leverages social media to amplify his brand
  • 12:05 – Andrew on how he’s built a follower base of real estate agents
  • 14:28 – How Andrew coaches his team on building their brand
  • 18:05 – How Andrew approaches his reputation as a mortgage loan originator

Resources Mentioned in This Episode:

Meet The Guests In This Episode

Andrew Cady

Andrew Cady, aka “Epic Mortgage Guy,” has been intricately involved with the local community for 20+ years while building his family business in the southeastern United States. In early 2015, Andrew found his passion in the mortgage business, quickly becoming one of the top single producers in the state and eventually in the country. Andrew adopted a mantra early in his career: “I aim to make the closing room more of a celebration than a sigh of relief.” Andrew has done just that, as evidenced by more than 1,000 five-star reviews he and his team have received. They speak volumes about the quality of service, passion and communication he has provided for his clients and the associated real estate agents, transaction coordinators and title agents.

   

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