UWM Gives Mortgage Brokers a Winning Play with "Game On" Pricing Program

#1 Wholesale Lender dropping rates by 50-100bps across all loans

Pontiac, June 22, 2022 – United Wholesale Mortgage (UWM), the #1 wholesale and purchase lender in America, today announced it will drop rates across the board by 50-100bps with its “Game On” pricing.

This UWM offering is taking the lender’s Compete & Beat program, which was launched last month to beat the top 20 lenders pricing by 1 basis point, to a whole new level. Effective today, significantly lower pricing has been applied across all loan types, from conventional to government to elite products.

UWM is giving independent mortgage brokers everything they need to win in this competitive market with state-of-the-art technology, fast turn times and now lower rates.

“This strategic pricing move is two-fold; it takes the guesswork out of where a broker should place a loan and accelerates retail loan officers joining the wholesale channel as it further extends independent mortgage brokers advantage over retail,” said Mat Ishbia, President and CEO at UWM. “If a borrower has a 620+ FICO, that loan should come to UWM. Instead of having to choose between the best technology, best client experience, best wholesale partner or best price, we are offering it all.”

This announcement follows the release of Boost, an exclusive growth marketplace that’s helping independent mortgage brokers grow and manage their business more effectively. It provides them with streamlined access to purchase tailored leads, stay in touch with past clients, connect with local real estate agents and opt into live-call transfers.

UWM supports independent mortgage brokers with industry-leading training, technology and service. For more information on how to sign up as a broker with UWM, visit uwm.com.

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